Sales & Stats

FREE Promotion – Day #1

Today was the first of my FREE promotion days on the Amazon KDP programme. Just to recap, for every 90 days that you are enrolled, you can give your book away free for 5 of those days; the idea is that you generate a bit of interest in your work and bag a few reviews somewhere along the line. So, Monkey Arkwright is FREE for the next 5 days.

In truth, I didn’t know what to expect. I’d heard stories of people getting thousands of downloads, but equally, some people reported next to no uptick. In fear of embarrassing myself, I’d paid a couple of promotion companies to make sure that the deal didn’t tank (more on this later). I’d planned to wait until the end of the free period before saying anything on here, but it’s been such a rewarding day that I wanted to post some results and offer my immediate reaction.

Things got off to a nervous start. I got up for work and checked on – my book wasn’t listed as free! Any fears were quickly allayed when a quick check of the T & Cs confirmed that deals are all based on Pacific Standard Time – that’s 8.00AM to us in the U.K. I got on with a bit of work before checking my sales stats at 9.30: 94 downloads. Things kept ticking over nicely and I achieved something that I bet Ian Botham never did; 200 before lunch! (For my overseas readers, Ian Botham is an English cricket legend).

Things continued in this way throughout the afternoon … and the numbers keep on rising; the latest figure is 456 at 19:52 GMT. It’s fair to say that I’m thrilled with the result so far, but there are three interesting points of note here.

First, the rankings for the UK have been fairly stable since lunchtime, but this screen capture below is the best set of figures that I saw for the UK market:-

17.05_18th Jan - No22 Overall Free

That’s right – I’m #1 in the Free Kindle Store Coming of Age category! Can I say I’m a number 1 best seller now? I don’t know, but I’m not getting too carried away. Technically, I’m not selling the book for 5 days, I’m giving it away, and it may be that only a small percentage will actually read the book. I’m just pleased that the experience so far has been positive: #22 in overall Free Kindle, #4 in YA and #9 in Mystery isn’t too shabby either.

Second, whilst the rankings in the USA haven’t been anything like as spectacular, it’s earlier in the day there. Perhaps the best news is that the two promotions that I paid for don’t even kick in until later tomorrow, so I’m hopeful that I’ll get a boost there.

So, what is so special about the download count for the UK? This brings me to my third point. A fellow member of the The Digital Fix forums very kindly offered to help spread the word via the HotDealsUK site, and my book has been featuring prominently in their “hot” list all day – up to 262 degrees last time that I checked (I’m not sure what that means by the way, but I’m sure it’s good). I’ve been a member of The Digital Fix for over 17 years, and whether you are looking for some help on which amplifier to buy, advice on flights to Florida, or if you just want to discuss passions such as football, books and music, the members are some of the best and most helpful people that I’ve met online. So, I want to say a big thank you to R.Bullivant and Ed Ryder for helping me out here – I’m sure that a large part of today’s success is down to your help and enthusiasm. Thanks also to sleep4ever, basegreen, Torf, rustybin and kanedaa for your support in this madcap scheme.

That’s all for now. I can’t wait to see what tomorrow brings. Oh, since you’re here, the download count now stands at 461.

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